Alberta E-Future CBSC Alberta

E-Business Alberta | The Alberta E-Future Centre blog
E-Business Alberta | The Alberta E-Future Centre blog


The New Fall Season of Brown Bag Presentations and Small Business Seminars has Arrived!

Here is a round-up of the Fall 2007 e-business Brown Bag Presentations and Seminars that will be hosted by the Alberta E-Future Centre.

All sessions will be presented live from The Business Link in Edmonton but will be video-conferenced across Alberta and to selected sites across Western Canada.

SEMINAR (Time: 1pm - 4pm; Cost: $31.80)
Small Business Search Engine Marketing
Wednesday, September 12
How do your customers find your website? It might be through referrals, your brochure, or a web link, but chances are they found you through a search engine. In this seminar, you will learn how to optimize your website to increase your ranking in search engines and get a chance to have your site reviewed by industry experts. You will gain an understanding of:

  • How search engines work.
  • How you can increase your qualified visitors by increasing your rankings.
  • How to make your website search engine friendly by making simple but effective changes.
  • How to implement search engine optimization (SEO) techniques.

Presenter: Ian McAnerin – McAnerin Networks Inc.

BROWN BAG PRESENTATIONS (Time: 12noon - 1pm; Cost: FREE)
E-Business Basics
Tuesday, October 2
How do I use computers and the Internet to help my business? E-business is more than just selling online or having a website. This session answers how e-business can be used to increase sales, reduce costs, increase market exposure and improve customer service. This is a general overview of e-business and its benefits. Whether you are adding an “e” component to an existing business or are starting a new small business, this session is for you!
Presenter: Craig Bedard – iAppeal Web Design

Using Web 2.0 to Build Brand Online
Tuesday, October 23
For a small business, building its brand is always a challenge, especially on the international stage. Attend this fun and interesting session presented by fusedlogic’s Chief Evolution Officer and take away new strategies for cost effectively using the Internet to build your brand for your small business.
Presenter: Walter Schwabe – fusedlogic inc.

Internet Security
Thursday, November 1
Help! Spim & Spam? Viruses & Worms? Firewalls? What does it all mean and how can I protect myself? This presentation covers all this along with the anatomy of a “hack”, domain names, IP addresses, e-mail headers, who is lookups, and how to protect yourself and your computer—all presented in a way that is applicable to a wide range of technical abilities.
Presenter: David Papp – Microtek Corporation

E-mail Marketing for Small Business
Tuesday, December 4
E-mail marketing can be an effective and inexpensive way to promote your products, services or website. During this session, you will learn about electronic newsletters, the required tools and how to ensure that your message will not be blocked by spam filters. All this information will help your small business get the most out of e-mail marketing.
Presenter: Angus Ng – Digital Tea Group Inc.

For the details on all the events that will be offered this spring, head over to The Business Link’s events page.

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